Animatronic 'Supermodels' to dissolve the divide between analog and digital

An exhibition highlighting twenty years of UK architecture studio Piercy&Co’s experimentations in the design of sensory experiences was recently on view inside London’s Regent Quarter estate that used eight moving and animated models in order to “reconnect digital and physical worlds through a childlike sense of wonder and unfiltered joy.” Rather than incorporating traditional models used in the development of the studio’s architectural designs, the examples featured in Supermodels employ mechanical automata, projection mapping, sound, scents, and light in an attempt to ascertain the limits of how modeling can communicate and express the ideas their team members developed in between building projects. Read the full post on Bustler