Architecture of Shops: 10 Innovative Projects in Brazilian Retail
Several factors influence the architecture of contemporary stores, including the evolution of retail, changes in consumer expectations, and the rise of e-commerce. Creating the physical space of a brand is an opportunity to offer an experience that conveys the values and image that the brand wishes to be associated with.
Several factors influence the architecture of contemporary stores, including the evolution of retail, changes in consumer expectations, and the rise of e-commerce. Creating the physical space of a brand is an opportunity to offer an experience that conveys the values and image that the brand wishes to be associated with.