BMW Experience Center / ARCHIHOPE

From Bayerische Flugzeugwerke AG to BMW VISION NEXT100, BMW, with a history of one hundred years, is not only a car brand but also a kind of culture. On the basis of the changeable triangular texture unit seized from the conception car, NEXT100, the architects combined the geographical feature to create moving lines and connections in the Chengdu Baochuang BMW 4S Showroom, completing a unified and high-quality design from building renovation to landscape and interior space. Located beside the Guardian Road, Pidu District, Chengdu, the original building with a total floor space of more than 10,000 square meters had been abandoned for years, whose exterior wall bricks were seriously aging and partially had peeled off, and flues were exposed. So the renovation actually faced many challenges. The owner wanted the building to become a dynamic and remarkable volume, which meant it would be easy to be identified from the high-speed rail and highway across from the building and to incorporate BMW's concept of being environmental-friendly and sustainable.