Deborah Berke Partners relaunches as TenBerke to promote ‘ethics-based vision’

Deborah Berke Partners has relaunched as TenBerke in a move that the firm says “re-articulates our ethics-based vision for our practice.” The new name, which still retains the surname of founder Deborah Berke, seeks to evoke ideas of multiples and multiplicity, reflecting how the firm sees the broad responsibilities of architects. “The number ten speaks of multiples and unity, a reflection of the creative collective who form TenBerke,” the firm said in a statement. “The name evokes the Powers of Ten: Our duty as designers to look at the biggest picture and the finest detail. And simply, we like ten because it’s a handy number — a human measure.” Related on Archinect: Listen to our One-to-One podcast interview with Deborah Berke Deborah Berke formed Deborah Berke Partners in 2002 with Maitland Jones and Marc Leff. Since then, the firm has amassed an extensive portfolio of institutional, residential, and commercial work, with recent projects including an adaptive reuse project for Ha...

Deborah Berke Partners relaunches as TenBerke to promote ‘ethics-based vision’

Deborah Berke Partners has relaunched as TenBerke in a move that the firm says “re-articulates our ethics-based vision for our practice.” The new name, which still retains the surname of founder Deborah Berke, seeks to evoke ideas of multiples and multiplicity, reflecting how the firm sees the broad responsibilities of architects.

“The number ten speaks of multiples and unity, a reflection of the creative collective who form TenBerke,” the firm said in a statement. “The name evokes the Powers of Ten: Our duty as designers to look at the biggest picture and the finest detail. And simply, we like ten because it’s a handy number — a human measure.”

Related on Archinect: Listen to our One-to-One podcast interview with Deborah Berke

Deborah Berke formed Deborah Berke Partners in 2002 with Maitland Jones and Marc Leff. Since then, the firm has amassed an extensive portfolio of institutional, residential, and commercial work, with recent projects including an adaptive reuse project for Ha...