Heatherwick Studio Redesigns Coex Convention Centre to Reflect Seoul’s Evolving Identity in South Korea
Heatherwick Studio has been selected to lead the redesign of the Coex Convention Centre in Seoul, following a competition aimed at reimagining the building's purpose and facade. In collaboration with the Korea International Trade Association (KITA), the studio's proposal seeks to transform the convention centre into a more open and inviting public space that reflects Seoul's evolving identity.


Heatherwick Studio has been selected to lead the redesign of the Coex Convention Centre in Seoul, following a competition aimed at reimagining the building's purpose and facade. In collaboration with the Korea International Trade Association (KITA), the studio's proposal seeks to transform the convention centre into a more open and inviting public space that reflects Seoul's evolving identity.