Moln Store / CASE-REAL

The interior design project for the travel brand "moln". The word "moln" derives from the Swedish word meaning "cloud," and reflects the desire to be a presence that is softly felt anywhere on earth, changing with place, time and air, just like those clouds that hover in the sky when one suddenly looks upwards on a journey. In response to this brand concept, we believed that a contrasting space that is both light yet strong like the ground would be a good place to receive the light products of "moln" (=cloud).