MUJI converts 100-year-old Japanese house into tranquil Airbnb stay
Iconic Japanese design retailer MUJI is back on the residential market with details of its new MUJI Base Kamogawa home renovation project for Airbnb. Located an hour and thirty minutes outside Tokyo in Chiba Prefecture, the new temporary stay inside the 100-year-old former Noda Printmaking Workshop offers amenities for up to five guests aligned with a naturalistic Satoyama lifestyle concept. Image courtesy MUJI/AirbnbImage courtesy MUJI/AirbnbOf course, the whole scheme comes decked out entirely in MUJI products. The brand synergy extends all the way down to toothbrushes, cookware, and other home goods curated from the MUJI product line. For $152 a night, guests also have the choice between pre-packaged MUJI meals and the reasonably-priced home delivery of produce from local farmers. Seasonal tours of the nearby Takahashi Melon Farm are available as well. Image courtesy MUJI/AirbnbImage courtesy MUJI/AirbnbThe brand says it will soon expand the BASE concept to other cities in Japan...
Iconic Japanese design retailer MUJI is back on the residential market with details of its new MUJI Base Kamogawa home renovation project for Airbnb.
Located an hour and thirty minutes outside Tokyo in Chiba Prefecture, the new temporary stay inside the 100-year-old former Noda Printmaking Workshop offers amenities for up to five guests aligned with a naturalistic Satoyama lifestyle concept.
Of course, the whole scheme comes decked out entirely in MUJI products. The brand synergy extends all the way down to toothbrushes, cookware, and other home goods curated from the MUJI product line. For $152 a night, guests also have the choice between pre-packaged MUJI meals and the reasonably-priced home delivery of produce from local farmers. Seasonal tours of the nearby Takahashi Melon Farm are available as well.
The brand says it will soon expand the BASE concept to other cities in Japan...
