Since its inception, the publishing institute - naïve has set up bookstores in several cities that accommodate books and coffee to intrigue readers' behaviors within its conceptualized space. On a snowfield of Aranya Chongli in northern China, atelier tao+c conceived the new naïve bookstore as a luminous space in the midst of ice and snow, seamlessly integrated with the surrounding landscape, climate and nature. The existing site is a bare concrete space of about 400 sqm with a partially double height ceiling, next to the snow-covered slopes and firtree forest on the south side.
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