It stems from the memory that the brand founder lived in the lane playing basketball since he was a child, and the hollow sound of basketball has become the origin of the brand name Phew. Thanks to this simple joy, phew hopes that every young person who loves sports can be simple, pure, decent, and confident. Say architects was entrusted by it to build the flagship offline store in downtown Hangzhou, which is open to all citizens.
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© Wang Minjie
