Real-Time Ray-Tracing is Changing Architectural Visualization

Architectural visualization company Brick Visual has been loading its most complex scenes into Chaos Group’s real-time 3D ray-traced engine, Project Lavina, since the private beta first launched. With the first public beta now available, Attila Cselovszki, CDO at Brick Visual, shares how adding Project Lavina to the architectural visualization (arch-viz) pipeline has revolutionized the way they work. Reducing render times is the holy grail of the visualization industry. Waiting for machines to render is an issue that can disrupt the creative process — the typical trade-off between speed and quality has become expected. When Project Lavina was announced, however, it looked as though it could free 3D artists to look around their worlds without restrictions. Brick Visual joined the private beta program without any hesitation, to test the new engine's capabilities.