This Is Not Architecture: Resisting the Illusion of AI Design

In the past, AI-generated images often resembled psychedelic experiences—filled with strange, sometimes unsettling colors and forms. But recent advancements in artificial intelligence have transformed that landscape. Today, we are surrounded by images whose origins are often unknown. From playful mashups to portraits turned into works of art, it's undeniable that Artificial Inteligence has become a lasting part in our visual landscape. As Yuval Noah Harari noted in a 2023 interview with The Economist, "AI has gained some remarkable abilities to manipulate and generate language — whether through words, sounds, or images. It has, in effect, hacked the operating system of our civilization."

This Is Not Architecture: Resisting the Illusion of AI Design
© Image generated by ChatGPT, based on a user-defined prompt © Image generated by ChatGPT, based on a user-defined prompt

In the past, AI-generated images often resembled psychedelic experiences—filled with strange, sometimes unsettling colors and forms. But recent advancements in artificial intelligence have transformed that landscape. Today, we are surrounded by images whose origins are often unknown. From playful mashups to portraits turned into works of art, it's undeniable that Artificial Inteligence has become a lasting part in our visual landscape. As Yuval Noah Harari noted in a 2023 interview with The Economist, "AI has gained some remarkable abilities to manipulate and generate language — whether through words, sounds, or images. It has, in effect, hacked the operating system of our civilization."

Architecture, naturally, has not been immune to this. Prompt-based image generators have flooded the virtual environment with renderings that span from surreal to hyper-realistic: futuristic cities, organic skyscrapers, and utopian cabins perched on idyllic cliffs. Most of these are created with general-purpose tools that prioritize visual novelty over design logic. But not all platforms follow this path. Gendo, for instance, was built specifically for architects and designers — offering finer control over parameters like scale, material, and spatial intent. Its goal isn't just to generate images, but to support design thinking. Still, these more intentional tools remain exceptions in a broader sea of generic, decontextualized imagery.

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