Sauntering down Ahmedabad’s high street, one wouldn’t gamble on the chances of crossing paths with an otherworldly realm disguised as a jewelry boutique. With only a sliver of its demeanor peeking through the façade, the bijouterie destination lives up to its name — ‘luring’ one into its terracotta-doused embrace, gleaming with treasures. The cuboidal, jewel-box-like volume alchemically transmutes into a terracotta terrain, its walls undulating, a sinuous island at its locus, and a mystical lunar landscape blooming in the island’s midst.
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