IBTW PRESENTS PRESENTS THE NEW OUTDOOR CREATIONS IN THE WONDERFUL FRAME OF PIAZZA SANTO STEFANO
The innovative Brazilian company will also exhibit at the traditional Salone del Mobile, in Rho-Fiera, which will celebrate its 60th edition
From the 7th to 12th of June, Piazza Santo Stefano, a charming corner in the heart of Milan, will be occupied by Brazilian creations. for the period of the most famous design week in the world. The innovative outdoor furniture brand IBTW - In Between will present some of its novelties for corporate or residential use, participating in the installation created by the Brazilian Furniture Project (promoted by Abimóvel and Apex-Brasil) for the Fuorisalone’s schedule. But the company's presence at this great international event will go much further: IBTW - In Between will also launch a series of products on the occasion of the 60th edition of the prestigious Salone del Mobile, at the Rho exhibition center.
A precursor in the use of handmade ceramic table tops in outdoor furniture in Brazil, the young and daring company - founded in 2019, in Indaiatuba, in the state of São Paulo, by the GH Group - will exhibit artisanal products made in its factory. The brand uses exclusively Brazilian raw materials and advanced technology, which express elegance combined with the utmost attention to detail and quality. All this is the result of continuous and in-depth research on materials and techniques. “Our goal is to offer, in the outdoor furniture segment, the same comfort, and levels of excellence that characterize the indoor market. Signed by renowned Brazilian and foreign professionals, our pieces stand out for their beauty, pleasantness to the touch, and flawless finish, without sacrificing strength and durability, even when exposed to bad weather ”, explains José Tonin Júnior, president of IBTW - In Between.
Those who pass through Piazza Santo Stefano will be able to stroll among different objects of the creative industry of the South American country and appreciate up close four sets of IBTW - In Between, a total of 20 pieces. The compositions are formed by the precious Barbados table, equipped with a carefully cut marble top, and by the Samui chair, which stands out for its refined knitting and great comfort, both designed by the designers of the brand.
And right in the heart of the business, that is, the Salone del Mobile, in Rho-Fiera, IBTW - In Between will launch other products that equally promise to capture the attention of visitors. The two walls of the stand will be decorated with the colorful and unique handmade ceramic table tops developed by the company's design studio, which also appears with the Tavolara table, equipped with a sophisticated marble top and legs in stainless steel. The atmosphere of the space, with soft and welcoming colors, will be enhanced by hanging leaf-shaped decorations, made with ropes, the distinctive elements of the brand.
Other original creations are also highlighted, such as the sofa with side table from the Catamarã line, with wide and stable lines, robust and comfortable, in aluminum, rope and fabric, designed by the Brazilian Ronald Sasson.
Also displayed will be the Jeri collection, created by the Italian designer Giorgio Bonaguro. Inspired by the play of straight lines and curves typical of modernist architecture, the modular system of sofas, armchairs, and tables that took its name from the diminutive of Jericoacoara, a small village in Ceará, a state of northeastern of Brazil, with an undisputed naturalistic charm, thanks to its dunes and beaches with crystal clear water. The sophisticated interweaving of ropes made with the crochet technique, which enhances the surface of the pieces made with fabric and aluminum, represents exactly the combination of inventiveness and beauty that characterizes Brazil.
Finally, from the well-known Swiss studio Atelier Oï, it will be possible to get to know the flexible Atelier chair. With a geometric style, produced in teak wood and with a seat in technological fabric, its creation is based on the concept of nomadism: that is, an object designed to be transported easily, allowing it to be used in the most varied of situation.