Reflection, Experiment, Innovation: Morris + Company Reflecting on Model Making
As lockdown provided architects with the opportunity to reflect on their design processes, it prompted Morris + Company founder, Joe Morris, to create On reflection, a series of short films discussing the fundamentals of the practice, centring the conversation around model making as a critical element of design thinking and a wide-ranging architectural tool.
![Reflection, Experiment, Innovation: Morris + Company Reflecting on Model Making](https://images.adsttc.com/media/images/5f0d/fada/b357/65c9/0e00/08ee/medium_jpg/Screenshot_4.jpg?1594751697#)
![Screenshot from the On Reflection teaser. Image Courtesy of Morris+Company Screenshot from the On Reflection teaser. Image Courtesy of Morris+Company](https://images.adsttc.com/media/images/5f0d/fada/b357/65c9/0e00/08ee/medium_jpg/Screenshot_4.jpg?1594751697)
As lockdown provided architects with the opportunity to reflect on their design processes, it prompted Morris + Company founder, Joe Morris, to create On reflection, a series of short films discussing the fundamentals of the practice, centring the conversation around model making as a critical element of design thinking and a wide-ranging architectural tool.