The concept of supermarket was born as a by-product of the fast-paced lifestyle in the United States back in the 1930s. Most supermarkets in China adopt the conventional spatial model based on efficiency but often lack a memorable character. Commissioned by Fresh Mart, a new brand established in Changsha, to design its store identity, Lukstudio has reinterpreted elements from common Chinese markets and street booths, giving the familiar typology an unfamiliar facelift.
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