The Spinning Vibe

The pavilion designed by Sergey Tchoban for the World EXPO 2020 in Dubai is a bright and integral architectural statement, whose imagery can be traced back to avant-garde graphic experiments by Jacob Chernikhov, but allows for multiple interpretations. The pavilion looks both like a dome temple, a spinning “Planet Russia”, and the head of a matryoshka doll. Still more interestingly, the core of the exposition is a “brain”. In this article, we take a closer look at the interpretations and the subtleties of the implementation.