Beta Cinema / Module K

Bold colours, strong geometric shapes and a ‘flashback’ to the famous buildings of old Saigon come into focus in a new cinema design in HCMC. Vietnamese interiors company Module K has completed their first cinema. Located on the ground floor of an existing shopping mall, the 2000 m2 cinema for Beta Media seats 1000 and is aimed at millennials with its Saigon vibe and architectural vocabulary. Each detail of the design references significant Saigon landmarks dotted around the city: the Municipal Opera House, Ben Thanh Market, Central Post Office, Tan Dinh Church, Paris Commune Square and the small alleys.