BIG unveils infinity loop headquarters in Hangzhou, China
Bjarke Ingels Group (BIG) has unveiled their design for the new R+D headquarters of OPPO, the largest smartphone manufacturer in China. Named the O-Tower, the scheme seeks to reflect the company’s ethos of “endless innovation in the pursuit of perfection” and serve as an iconic gateway to Hangzhou’s Future Sci-Tech City. The O-Tower. Image: IMIGO and BIG - Bjarke Ingels GroupColloquially known as “Heaven on Earth”, the city of Hangzhou has a dual identity as both a hub for innovation, and a center of rich cultural and natural history, hosting three of the world’s 57 UNESCO Heritage sites. The O-Tower sits at an intersection of these two conditions, flanked by a natural lake, a 10,000 square-meter park, and a high-rise urban center. The O-Tower. Image: BIG - Bjarke Ingels GroupThe scheme’s signature massing is shaped in response to the unique needs of contemporary tech companies. While deep, flexible floorplates are desirable by tech companies for accommodating more creative, var...
Bjarke Ingels Group (BIG) has unveiled their design for the new R+D headquarters of OPPO, the largest smartphone manufacturer in China. Named the O-Tower, the scheme seeks to reflect the company’s ethos of “endless innovation in the pursuit of perfection” and serve as an iconic gateway to Hangzhou’s Future Sci-Tech City.
Colloquially known as “Heaven on Earth”, the city of Hangzhou has a dual identity as both a hub for innovation, and a center of rich cultural and natural history, hosting three of the world’s 57 UNESCO Heritage sites. The O-Tower sits at an intersection of these two conditions, flanked by a natural lake, a 10,000 square-meter park, and a high-rise urban center.
The scheme’s signature massing is shaped in response to the unique needs of contemporary tech companies. While deep, flexible floorplates are desirable by tech companies for accommodating more creative, var...
