DOSORDONTS Store / YIXIANGJIHE

DOSORDONTS is an original clothing brand focusing on Internet retailing. On the anniversary of the epidemic, I hope to establish a sense of belonging for the core audience by opening physical stores, and generating multi-dimensional products through offline interaction to help people "reinvent themselves". Online and offline store experiences coexist, encouraging people to explore in different ways. While making it more social, it further visualized the brand and invited YIXIANGJIHE to build the first offline experience store to explore "social retail" together.