Electric car manufacturer NIO has opened its flagship location in Europe, occupying a seven-storey building on Amsterdam’s Keizersgracht originally built in the late 19th century. The new NIO House Amsterdam renovates the building with an interior design by MVRDV, which combines design elements reflective of NIO’s brand with a respectful treatment of the historic building. Now offering a wide variety of spaces for relaxing, working, events, and exhibitions, the building’s floors form a color gradient inspired by NIO’s “blue sky coming” slogan, from earthy colors on the lower floors to an airy blue that fills the building’s modernist rooftop pavilion.
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