Snarkitecture's Daniel Arsham takes his talents to Cleveland
As one of the most respected contemporary artists working today, Arsham straddles the line between art, architecture and performance. His singular aesthetic evokes a playfulness; inspired by everyday experiences or common objects, Arsham blurs the boundaries of perception and expectation. As part of this long-term collaboration, Arsham will become a minority partner in the franchise and be responsible for the Cavaliers visual identity across all aspects of the organization.Move over Lebron James, Daniel Arsham is the latest Ohioan to return home to join the Cleveland Cavaliers franchise. In a post off his Instagram, Arsham writes about how his ancestors migrated to the Rust Belt city, and through hard work and determination were able to follow the American Dream in the city of Cleveland. He follows in these footsteps becoming the Creative Director of the Cavaliers. Arsham, who leads the design firm Snarkitecture is known for his art and architecture installations around the world. It is a unique and interesting dynamic having a designer of this caliber on board to work with NBA organization. It will be fascinating to see how this relationship plays out on and off the court, and whether this trend will carry over to other teams and leagues.
As one of the most respected contemporary artists working today, Arsham straddles the line between art, architecture and performance. His singular aesthetic evokes a playfulness; inspired by everyday experiences or common objects, Arsham blurs the boundaries of perception and expectation. As part of this long-term collaboration, Arsham will become a minority partner in the franchise and be responsible for the Cavaliers visual identity across all aspects of the organization.
Move over Lebron James, Daniel Arsham is the latest Ohioan to return home to join the Cleveland Cavaliers franchise. In a post off his Instagram, Arsham writes about how his ancestors migrated to the Rust Belt city, and through hard work and determination were able to follow the American Dream in the city of Cleveland. He follows in these footsteps becoming the Creative Director of the Cavaliers.
Arsham, who leads the design firm Snarkitecture is known for his art and architecture installations around the world. It is a unique and interesting dynamic having a designer of this caliber on board to work with NBA organization. It will be fascinating to see how this relationship plays out on and off the court, and whether this trend will carry over to other teams and leagues.
