Sneaker District has all the cred with devoted fans and a booming online presence, but the physical store was stuck in the past: outdated, cluttered, and built with unsustainable materials and practices. In the sneaker world, how you look is everything. Unlike many other retailers, sneaker brands decide which stores can stock their product, not the other way around, so the physical experience is crucial to an effective business. The result is a complete overhaul of the retail space with a focus on powerful branding, a smooth and interactive consumer experience, and a design that’s as future-proof as it can be.
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