Stefano Boeri Designs Prefab Vaccination Pavilions to Pop Up Across Italy
About 1,500 solar-powered, rapidly deployable structures will occupy the country’s main squares—each emblazoned with a primrose-inspired symbol of hope.
About 1,500 solar-powered, rapidly deployable structures will occupy the country’s main squares—each emblazoned with a primrose-inspired symbol of hope.
Earlier this week, Italy unveiled the prefabricated hubs that will play a critical role in the country’s distribution of the coronavirus vaccine. Milan-based architect Stefano Boeri and a team of consultants worked pro bono to design the temporary pavilions, which will be deployed nationwide in public squares to provide mass vaccinations. The design also considers the campaign’s communications with a bright pink logo that takes the form of a primrose, a symbol of continuous rebirth that heralds the end of winter.
The pink floral logo will be printed on the pavilion’s roof and walls. The primrose has roots in Italian art history including Andrea del Verrocchio’s late-15th century sculpture Lady with Primroses as well as Pier Paolo Pasolini’s work Un Paese di temporali e primule.
Courtesy of Stefano Boeri Architetti
"With the image of a springtime flower, we wanted to create an architecture that would convey a symbol of serenity and regeneration," explains Boeri, who is famous for designing Milan’s Vertical Forest, a skyscraper wrapped in a facade of trees and greenery.
"Getting vaccinated will be an act of civic responsibility, love for others, and the rediscovery of life. If this virus has locked us up in hospitals and homes, the vaccine will bring us back into contact with life and the nature that surrounds us."
The prefab pavilions will be complemented with information booths as well as other communication elements including social media campaigns, posters, radio broadcasts, and brochures to help deter vaccine skepticism.
Courtesy of Stefano Boeri Architetti
Italy was Europe’s first coronavirus hotspot, and the country recently surpassed the United Kingdom with the highest death toll in Europe and currently has over 1.8 million confirmed cases. The new campaign aims to uplift the public and encourage mass vaccinations with the motto "With a flower, Italy comes back to life."
Approximately 1,500 distribution sites will be set up across Italy at the height of the mass vaccination campaign.
Courtesy of Stefano Boeri Architetti
See the full story on Dwell.com: Stefano Boeri Designs Prefab Vaccination Pavilions to Pop Up Across Italy
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