via·1719 Wu Liangcai New Vision Field / Dayuan Design

When a building becomes a collective memory of a city, the meaning it carries is unique. Whenever people mention it, they always share stories of their interactions with the building, recalling its most striking transformations from that era. The Qichongtian Building on Nanjing Road is such a building, rich in emotion and history. Today, Dayuan has partnered with Liangcai Wu, a time-honored brand with over 300 years of craftsmanship and tradition, to create a new collective memory for the 2024 generation—one that belongs to Nanjing Road.