Architect's Guide to Effective Branding: 7 Steps for Architecture Firms to Follow

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Branding for architects isn’t just about having a beautifully designed logo. In fact, when it comes to promoting your architecture firm, a distinctive brand is fundamental to communicating what makes your firm unique and different.

In our experience at Archmark branding and rebranding architecture firms, construction companies, and home service providers over the past ten years, we have developed a strategic process that makes branding easier than expected and reveals surprising results. In this article, we share the same steps we take with our clients so you apply them to your own branding efforts.

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