RU Coffee Shop / BE Design

As the first Ru Coffee store of the BTG Homeinns, managing a clear and unique brand image has become an important issue in this project. As a coffee shop with brand awareness, we need to adopt a clear and strong spatial strategy to unify function and aesthetics in order to return to the ideal of ‘home’.

RU Coffee Shop / BE Design
entrance. Image © Songkai Liu entrance. Image © Songkai Liu
  • architects: BE Design
  • Location: Caobao Rd 124, Kangxin Street, Xuhui District, Shanghai, China
  • Project Year: 2020
  • Photographs: Songkai Liu
  • Area: 85.0 m2

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